Tiraspol, September 20. / Novosti Pridnestrovya/. «Tirotex» has participated at the International Trade Fair of Home Textiles, Floor Coverings and Interior Furnishings Heimtextil Russia for the seventh time, the company press service reports.
The Pridnestrovian enterprise exposition gained the Trade Fair active participant diploma.
As the business program of a three-day exhibition included work with the leading designers, the company placed emphasis on innovative technologies.
«Tirotex» showed textiles collections for bedrooms, with bed linen and bed accessories; interior fabrics, textile for kitchen and bathroom. They are made from high light resistance and wears resistance fabric, graphic elements are pressed by glitter and also in lettering style.
In three days, Tirotex stand drew the attention of more than 100 largest buyers and importers from 30 world countrie.
According to Tirotex Company CEO Andrey Mezhinsky, participation in such exhibitions as Heimtextil Russia, gives to the textile producers the chance to show the latest developments and to come into business contacts.
«Today the hypoallergenic product from natural cotton and flax is the most interesting thing to clients. As for the demonstration of opportunities for the production, the digital press is still in the lead. The market analysis shows: to remain competitive on the international textile scene, it is necessary not only to offer an innovative product but also to be more flexible, responding to the non-standard requests of the customer. From our party timely adaptation under market requirements allows our clients to expand an assortment ruler for retail buyers», - the director of the enterprise noted.
The Tirotex deputy CEO Irina Chekan told that due to serious investments the company on all three production sites had the most modern hi-tech textile equipment. «On the international exhibition platform we managed to surprise and interest in acting and potential clients. All these contacts will surely play a positive role in further company products promotion on new sales markets», - Irina Chekan told.
