Tiraspol, January 13. /Novosti Pridnestrovya/. The Heimtextil International Exhibition of Textile Industry in Frankfurt (Germany) completed its work, gathered more than 3 thousand participants from 65 countries of the world. The Pridnestrovian company Tirotex also presented its products at the exhibition.
“In addition to resolving commercial issues, we spent a lot of time exchanging experience with colleagues, discussing innovation, export and production growth, our company competitive advantage and stimulating the demand of our customers. Today, in conditions of pure but fierce competition, the market situation has developed in such a way that the customer no longer goes about low prices at the expense of quality. Therefore, interest in cooperating with our company attracts those who are interested in a wide range of high-quality products that we produce in the shortest possible time,” Andrey Mezhinsky, Director General of the enterprise emphasized.
The Tirotex booth attracted the guests` attention to new fabric structures, including cotton with linen, to glitter and mother-of-pearl printing, to the latest digital prints, and sewn products launched on a new automated line for chip sewing. Potential customers were also interested in the possibility of using improved cotton in the spinning and weaving industry, since recently Tirotex has become one of the members of BETTER COTTON INITIATIVE.
“In fact, the Heimtextil International Exhibition venue is a miniature external market where the main players of the B2B textile business are compactly represented: competitors, partners and customers. Therefore, for Tirotex, participation in the exhibition has already become traditional, since this project is undoubtedly useful and necessary to expand cooperation and introduce innovative strategic programs for the release of a modern high-quality product. We successfully completed the main planned tasks. This is a productive dialogue with representatives of the industry and our partners, receiving valuable feedback that will help us remain as responsive as possible to the expectations of potential customers,” Irina Chekan, Deputy General Director of Tirotex said.
The enterprise website says that the Pridnestrovian Company has chosen a strategy for implementing initiatives to develop and produce high-tech and high-quality textile products, which, after the presentation on Heimtextil, are in special demand in the European market.
